Wednesday, March 16, 2005

NEWMASHING... CHANGING BLOGGING FOREVER?

Paul Boutin over at Slate has an interesting take on an old technology that never took off. Remember E-Quill? Anyway, check out Paul's article:

Editors and relatives often ask me if there's an application that lets you scrawl notes on a Web page. Instead of e-mailing a link to a news story, you could circle what you think is important before passing it on; rather than bookmarking a page, you could slap on a sticky note. The funny thing is, that kind of Web page annotation software has been around since before Netscape. Yet hardly anyone uses it, and none of the top browser makers has embraced it.

In 2001, Microsoft bought Web page markup technology from a company called E-Quill but hasn't incorporated any of its features into Internet Explorer. The iMarkup toolbar, which debuted to rave reviews in 2000, hasn't gotten much buzz since. You can still get iMarkup—a 30-day trial is free and it costs $39.95 if you want to keep it after that. One screenshot says it all: You can highlight parts of a page, post sticky notes, draw freehand, and insert arrows, links, file attachments, and sound bites. Taking notes on the Slate home page won't change what other surfers see. But when you revisit the page, iMarkup will remember what you wrote and slap your notes atop the live site. In one simple step, you can e-mail your annotations (or a screenshot of your annotations) to a friend. Using a free iMarkup plug-in, they can then view your notes overlaid atop the live site.

After playing around with iMarkup for just five minutes, I was convinced that it's a useful tool. But after a few more days of tinkering, I realized that Web page annotation has flopped because it doesn't offer a compelling reason to change how we use computers. You could take notes in iMarkup, but it's more straightforward to jot down your thoughts in Word. You could also use it to collaborate with colleagues, but it's easier to send an e-mail or instant message. Then it hit me—there is a compelling reason to scribble on Web pages and news stories. This is the killer app for political bloggers.
(full article)

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